Overview
Adding a personalised message feature to digital gift cards is a great way to enhance the gifting experience for your customers. When selling gift cards online via the widget or contacts portal, there is already a field where the customer can leave a message if they want to. To make sure this message is seen on the 'gift card recipient' email however, you have to add the proper tag to the email.
This guide walks you through the process step-by-step.
Add the correct tag to the Email
Go to Settings → System emails, open Giftcard recipient email, and click Edit email to open the email editor.
In the editor, locate the Tags panel on the left-hand side. Under the Internal order section, you'll find the Personal message tag. Click "Click to copy" to copy the tag to your clipboard.
IMPORTANT: If you're selling gift cards via our Shopify integration, please use the exact tag: {{custom.message}}. It has to be typed manually.
Find the part of the email where you want the message to be displayed and paste.
Tips for Using the Personalised Message Feature Effectively
Test the feature to ensure the message displays correctly in the email.
Provide clear instructions to customers on how to add their messages.